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QUEL TOURISME POUR LE MAROC DANS LE CADRE D'UNE SOCIETE DES RESEAUX ? LE CAS DE LA REGION DE MARRAKECH-TENSIFT-AL HAOUZ

Abstract : The organization into networks influenced much the economic and sociological literature all over the world since half of the 20th century. This influence is expressed by the abundance of the research by the authors, having proven the importance of this structure in the reinforcement of the co-operation between firms, under the domination of a central company aiming to promote the economic activity of the group and to overcome competition. The tourism still suffers from a lack of thorough theoretical work in relation with networks, being able to constitute the first base of a literature of reference. The thesis registered accordingly, Works on the assumption that the tourist actors of the Marrakech-Tensift-Al Haouz area can organize themselves within a tourist network directed by a central company established abroad (Tour Operator). When the companynetwork was created (technical and economical model), it could confront the misdeeds of the universalization and the competition. However, the concentration of several actors within a network is a delicate operation which requires much abnegation from all partners and with multiple conditions.
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Submitted on : Thursday, January 19, 2012 - 12:41:57 PM
Last modification on : Tuesday, September 21, 2021 - 4:16:03 PM
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  • HAL Id : tel-00661366, version 1

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Si Mohamed Ben Massou. QUEL TOURISME POUR LE MAROC DANS LE CADRE D'UNE SOCIETE DES RESEAUX ? LE CAS DE LA REGION DE MARRAKECH-TENSIFT-AL HAOUZ. Géographie. Université d'Angers, 2011. Français. ⟨tel-00661366⟩

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