https://hal.archives-ouvertes.fr/hal-02118394
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Submitted on : Friday, May 3, 2019 - 9:19:35 AM
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Nicholas G. Paparoidamis, Tran Thi Thanh Huong. Making the world a better place by making better products: Eco-friendly consumer innovativeness and the adoption of eco-innovations. European Journal of Marketing, Emerald, 2018. ⟨hal-02118394⟩
