Doctor-Patient Interactions in Cancer Treatment: For an Innovative Marketing Approach to Client Relationships in Services with High Client Involvement - Archive ouverte HAL Accéder directement au contenu
Communication Dans Un Congrès Année : 2017

Doctor-Patient Interactions in Cancer Treatment: For an Innovative Marketing Approach to Client Relationships in Services with High Client Involvement

Pascal Brassier
Clermont Recherche Management
CV
Patrick Ralet
Clermont Recherche Management
CV

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Gestion et management Economies et finances

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https://hal.science/hal-01655816

Soumis le : mardi 5 décembre 2017-11:10:48

Dernière modification le : mardi 29 novembre 2022-14:18:07

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Dates et versions

hal-01655816 , version 1 (05-12-2017)

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  • HAL Id : hal-01655816 , version 1

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Pascal Brassier, Patrick Ralet. Doctor-Patient Interactions in Cancer Treatment: For an Innovative Marketing Approach to Client Relationships in Services with High Client Involvement. Congrès Global Conference on Services Management (GLOSERV), Oct 2017, Volterra, Italy. ⟨hal-01655816⟩

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