Label Battles: Competition among NGOs as Standard Setters
Résumé
This paper examines competition among NGOs that act as standard-setting organizations. We consider a double duopoly model wherein NGOs compete to offer firms labels for sustainability quality and firms compete to sell consumers differentiated products. We assume that NGO preferences for standard levels differ, with some being mission-driven organizations and others being market-driven organizations. We find that these two NGO types must have very different preferences to be present in the label market. Moreover, competition between these two types NGOs leads to a decrease in standard provided by mission-driven NGOs and an increase in overall weighted sustainability quality
Fichier principal
AlissWP_2016_01_Poret_Label_Battles_{54DE5150-2597-4FCB-B245-EC76E93331E5}.pdf (502.67 Ko)
Télécharger le fichier
Origine : Accord explicite pour ce dépôt
Loading...