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La production de la ville en contexte labellisé Matera, Capitale européenne de la culture en 2019

Marina Rotolo 1
1 IPRAUS - Institut Parisien de Recherche Architecture Urbanistique Société
UMR AUSser - Architecture Urbanisme Société : Savoir Enseignement Recherche
Abstract : The labelling processes are part of an era defined by international competition, and are analysed as some of the levers contributing to a shift toward a regime of competition between cities, (Winter, 2014). In this context, awards and labels have become tools for public action to encourage cities to innovate and disseminate 'good practices' all over the world (Devismes and al, 2008). These strategies are associated with profound urban transformations, in order to renew the image of cities and to attract a new public of visitors and investors. This visibility issue is particularly evident in the case of medium-sized cities, which are seeking to stand out in the global arena to become more attractive. This doctoral research aims to analyse the changes related to the urban territory of Matera. These changes are taking place following a double labeling. In 1993, the city was registered on the UNESCO World Heritage List, and in 2014, it was chosen to be the European Capital of Culture1577 for 2019. The research questions the effects of labels on the production of the city through the implementation of several 'generations' of development policies. As the 'layers of labels' are superimposed - Fournier (2014) explains - urban policies with different objectives consequently follow one another. The analysis, related to urban studies, is oriented towards three areas of consideration: representations, urban planning and stakeholders. Through the lens of labelling, the research questions how representations are constructed and instrumentalized. More specifically, it analyses the re-reading of legacies in contemporary urban production. From this point of view, Matera constitutes an enlightening case study to discuss the recent ECoC label relating to the city’s long history, and to its UNESCO heritage designation in 1993. As the city went from being stigmatised as a "national disgrace", to being the symbol of a Cultural Capital, the reconversion of Matera's image questions the way in which this reversal is reflected in the planning policy, or results from it. From this perspective, the thesis analyses the way the labelling process changes the conception and the management of a medium-sized city. In order to achieve this analysis, the dissertation analyses the systems of stakeholders involved in the projects linked to the European Capital of Culture. It analyses their levels of intervention (national, European, international) and their visions on the urban, architectural and landscape scales. The analysis also focuses on the transformations which remain at the margins of the label, and which are more profoundly restructuring the city. As the participation of the inhabitants is one of the fundamental criteria for obtaining the ECoC label, the place and the role of citizens in this process is also questioned. The socio-spatial transformations of the city of Matera thus constitute, in this thesis, both an object of analysis in itself - the production of the city in the labelled context - and an analyser of the economic and political stakes associated with the labelling.
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Submitted on : Tuesday, April 13, 2021 - 11:33:24 AM
Last modification on : Thursday, April 15, 2021 - 6:38:26 PM

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Marina Rotolo. La production de la ville en contexte labellisé Matera, Capitale européenne de la culture en 2019. Architecture, aménagement de l'espace. Université Paris Est, 2021. Français. ⟨tel-03196825⟩

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