Six provocations for Big Data " , paper presented at Oxford Internet Institute's " A Decade in Internet Time: Symposium on the Dynamics of the Internet and Society, 2011. ,
Why do people avoid advertising on the internet?, Journal of Advertising, vol.33, pp.89-97, 2004. ,
Internet advertising: Is anybody Watching?, Journal of Interactive Marketing, vol.17, issue.4, pp.8-23, 2003. ,
L'industrie des médias à l'ère du numérique, p.2010, 2006. ,
Privacy Regulation and Online Advertising Working papers series, 2010. ,
How do advertising standards affect online advertising?, 2011. ,
Online Display Advertising: Targeting and Obtrusiveness, Marketing Science, vol.30, issue.3, pp.389-404, 2010. ,
The targeting of advertising, Marketing Science, vol.24, pp.461-476, 2005. ,
« L'économie de l'attention : Entre protection des ressources cognitives et extraction de la valeur, pp.359-373, 2010. ,
« Les infomédiaires, au coeur de la filière de l'information en ligne, pp.163-194, 2010. ,
The History of the Internet Search Engine: Navigational Media and the Traffic Commodity, Information Science and Knowledge Management, vol.14, pp.3-177, 2008. ,
DOI : 10.1007/978-3-540-75829-7_11
Communiqué de presse, Smart AdMetrics, baromètre performances bannières, septembre : [http, 2009. ,