Skip to Main content Skip to Navigation
Conference papers

Fear appeals in anti-tobacco campaigns : cultural considerations, the role of fear, proposal for an action plan

Document type :
Conference papers
Complete list of metadata

https://halshs.archives-ouvertes.fr/halshs-00077129
Contributor : Naïla Louise-Rose Connect in order to contact the contributor
Submitted on : Monday, May 29, 2006 - 3:31:34 PM
Last modification on : Thursday, January 6, 2022 - 4:38:02 PM

Identifiers

  • HAL Id : halshs-00077129, version 1

Citation

Karine Gallopel, Pierre Valette-Florence. Fear appeals in anti-tobacco campaigns : cultural considerations, the role of fear, proposal for an action plan. Actes de l' «Advances in Consumer Research Asia-Pacific Conference», May 2002, Beijing, China. 21p. ⟨halshs-00077129⟩

Share

Metrics

Les métriques sont temporairement indisponibles