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Online Reviews and Reading Strategies: The Airbnb Case

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https://hal.archives-ouvertes.fr/hal-03410258
Contributor : Pauline De Pechpeyrou Connect in order to contact the contributor
Submitted on : Sunday, October 31, 2021 - 2:23:59 PM
Last modification on : Friday, April 1, 2022 - 3:56:32 AM

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  • HAL Id : hal-03410258, version 1

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Sophie Balech, C. Benavent, Pauline de Pechpeyrou. Online Reviews and Reading Strategies: The Airbnb Case. Journal of Marketing Trends, 2021, 7 (2), pp.32-46. ⟨hal-03410258⟩

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