From E-Commerce to Speech Commerce

Du commerce électronique au commerce de la parole

Thibault de Swarte (1)

1 LUSSI - Département Logique des Usages, Sciences sociales et Sciences de l'Information

In this paper, we discuss the relevance and impact of adding dialog-methods on websites. In particular, we describe cases where end-user anxiety (from lack of trust, expertise and from a latent lust for speech) makes dialog preferable ; we also discuss how websites can be viewed as an extension to existing sales channels, rather than a completely separate one in which people are inexistent.

In this paper, we discuss the relevance and impact of adding dialog-methods on websites. In particular, we describe cases where end-user anxiety (from lack of trust, expertise and from a latent lust for speech) makes dialog preferable ; we also discuss how websites can be viewed as an extension to existing sales channels, rather than a completely separate one in which people are inexistent.

Mots clés: E-commerce; Speech commerce

Mots clés: Commerce électronique; Commerce de la parole

Domaines: Ordinateur et société [cs.CY]

Thibault de Swarte. Du commerce électronique au commerce de la parole. Du commerce électronique au commerce de la parole, Nov 2002, Tampere, Finlande. ⟨hal-03114624⟩