Análisis del nivel de internacionalización de las empresas del sector alimentos cárnicos de la ganadería bovina en la ciudad de Bucaramanga para el periodo 2012- 2017

Abstract : The fieldwork carried out frames a descriptive methodology with a qualitative and quantitative approach, which allowed us to demonstrate the status of beef marketers in the city of Bucaramanga, observing through important factors, how some of the tools intervene externally and internally when exporting. In this way, the research document was developed in three parts, diagnosis, analysis and classification of companies, taking into account the classification of beef marketers, it was found that one of those surveyed companies has had experience in the International market, This is a great contribution, since through all the research carried out it was given a generating proposal in which she can have a vision of the countries that, according to the fieldwork carried out, can reach the international market and thus generate greater profitability.
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Submitted on : Monday, August 5, 2019 - 12:45:02 AM
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María Fernanda Mora, Yudy Paola Murillo Velandia, Myriam Mayerly Castillo Rincon. Análisis del nivel de internacionalización de las empresas del sector alimentos cárnicos de la ganadería bovina en la ciudad de Bucaramanga para el periodo 2012- 2017. 2019. ⟨hal-02263496⟩

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