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Marketing Management (16e édition)

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https://hal.archives-ouvertes.fr/hal-02176421
Contributor : Aurélie Hemonnet-Goujot Connect in order to contact the contributor
Submitted on : Monday, July 8, 2019 - 10:54:44 AM
Last modification on : Wednesday, November 3, 2021 - 9:44:48 AM

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  • HAL Id : hal-02176421, version 1

Citation

Philip Kotler, Kevin Keller, Delphine Manceau, Aurélie Hemonnet-Goujot. Marketing Management (16e édition). Pearson, 2019. ⟨hal-02176421⟩

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