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ANALYSE DES RESEAUX SOCIAUX ET COMMUNAUTES EN LIGNE : QUELLES APPLICATIONS EN MARKETING ?

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https://hal.archives-ouvertes.fr/hal-02054414
Contributor : Maria Mercanti-Guerin <>
Submitted on : Friday, March 1, 2019 - 6:44:19 PM
Last modification on : Monday, June 28, 2021 - 10:48:58 PM
Long-term archiving on: : Thursday, May 30, 2019 - 4:14:44 PM

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Maria Mercanti-Guérin. ANALYSE DES RESEAUX SOCIAUX ET COMMUNAUTES EN LIGNE : QUELLES APPLICATIONS EN MARKETING ?. Management & Avenir, INSEEC/Management Prospective Ed. 2010, 32 (2), pp.132. ⟨10.3917/mav.032.0132⟩. ⟨hal-02054414⟩

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