How Does Centrality in Coopetition Networks Matter? An Empirical Investigation in the Mobile Telephone Industry
Résumé
This research examines how a firm's position in a coopetitive network (formed through cooperation among firms within an industry) influences the extent of the firm's competitive aggressiveness and market performance. The authors collected data on the competitive and cooperative actions of firms in the mobile telephone industry from 2000 to 2006, using structured content analysis of news reports. The results show that the centrality of a firm in a coopetitive network contributes to the firm's competitive aggressiveness through increased volume and variety of competitive actions. Further, the more central a firm is in the network, the greater is its market performance. Firms that undertake more volume and variety of competitive actions improve their market performance. Overall, these results show that being in a central position in a coopetition network is quite advantageous for the firm.