Andrea L. Micheaux, Dominique Crié, Annabel Martin-Salerno, Daphné Salerno. The importance of being Earnest in social media: juxtaposing Oscar Wilde’s script with an empirical case study to examine digital deceit from the blogger’s perspective.
Journal of Marketing Trends, International Marketing Trends Conference, 2018, 5 (1), pp.91-108.
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