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Axes futurs de la recherche en marketing, Table ronde

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https://hal.archives-ouvertes.fr/hal-01666942
Contributor : Amina Béji-Bécheur <>
Submitted on : Monday, December 18, 2017 - 9:22:08 PM
Last modification on : Saturday, October 17, 2020 - 11:54:02 AM

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  • HAL Id : hal-01666942, version 1

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Amina Béji-Bécheur, Audrey Bonnemaizon, Madeleine Besson, Sandrine Cadenat, Christel de Lassus, et al.. Axes futurs de la recherche en marketing, Table ronde. 28ème Congrès de l'Association Française du Marketing (AFM), May 2012, Brest, France. ⟨hal-01666942⟩

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