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plus une boucle est compacte, plus elle est vertueuse des points de vue économiques (chiffre d'affaire), environnementaux (impacts évités) et sociaux (création d'emplois) ,
dans son fameux article « the market for lemons », utilise l'exemple de la vente de voitures d'occasion pour illustrer des situations où prévalent les asymétries d'information et l'incertitude sur la qualité (Akerlof, 1970. ,