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Le bien-être alimentaire : une revue de la littérature

Ophélie Mugel 1, *
Abstract : Well-being has become a major social issue in light of the WHO (World Health Organization) forecasts, stating that in 2030 problems associated with emotional difficulties (such as anxiety and depression) will become the first global cause of disability. This finding raises concern to the whole society and its institutions and questions the role of marketing in understanding consumer well-being. This research aims to identify the definitions of well-being from a literature review that includes three parts. The first presents the universal and subjective dimensions of the concept; the second defines its application to the marketing field and more precisely to food consumption.
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Submitted on : Monday, July 18, 2016 - 10:58:31 AM
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Mugel O., Le bien-être alime...
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  • HAL Id : hal-01346021, version 1




Ophélie Mugel. Le bien-être alimentaire : une revue de la littérature. 14èmes Journées Normandes de Recherches sur la Consommation, Nov 2015, Angers, France. ⟨hal-01346021⟩



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