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Le web collaboratif au service de la Fondation Nicolas Hulot et de son leader

Abstract : The study case concerns the digital communications strategy of the Foundation Nicolas Hulot from 2009 till 2011, a central period in its candidacy for the presidential elections. It enables first to analyze the digital presence of the FNH to show hits adequacy to the ambitions of the leader, then to point out the place and the role of the Web tools 2.0 in the implementation of Nicolas Hulot's candidacy and finally to analyze the location of its leader via the FNH and his networks.
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Conference papers
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https://halshs.archives-ouvertes.fr/halshs-00958018
Contributor : Françoise Paquienséguy <>
Submitted on : Tuesday, March 11, 2014 - 2:59:56 PM
Last modification on : Thursday, April 30, 2020 - 11:00:11 AM

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  • HAL Id : halshs-00958018, version 1

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Françoise Paquienséguy. Le web collaboratif au service de la Fondation Nicolas Hulot et de son leader. Transformations des organisations EUTIC 2011, Nov 2011, Bruxelles, Belgique. pp.21-32. ⟨halshs-00958018⟩

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